AD DESIGN

CATALOG DESCRIPTION: MCOM 3283 -
Advertising Design is the study of the overall strategic creation of print advertising communication with emphasis on writing copy and designing layouts for media-specific applications.

DIGITAL & SOCIAL COMMUNICATION

COURSE DESCRIPTION: MCOMM 3653 
Digital and Social Communications provides an in-depth knowledge of new digital and social media and how to integrate websites, social networking, blogs, and other forms of digital and social media into a strategic communications campaign.

INTRO TO BRAND COMM / ADVERTISING

CATALOG DESCRIPTION: MCOM 2063 - Introduction to Brand Communications / Advertising provides an overview of brand communications and advertising as it relates to the economical and social effects on society and reviews the various components of a brand communication campaign including the history and evolution, the roles of professionals in the field, research methods, media and creativity.

KEY DATES

AUG 21

SEPT 4

SEPT 27-29

OCT 19 & 20

NOV 22-26

DEC 11
SEMESTER BEGINS
LABOR DAY
MASS COMM WEEK
FALL BREAK
THANKSGIVING BREAK
FINALS WEEK

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